Showing results 25 to 44 of 47
< previous
next >
Issue Date | Title | Author(s) |
13-Aug-2010 | Jootas India Ltd. | Banerjee, Bibek; Ghosh, A. |
16-Aug-2010 | Konkan Railway Corporation Limited | Banerjee, Bibek; Raghuram, G.; Rangaraj, Narayan |
13-Oct-2000 | Konkan railway corporation ltd. | Banerjee, Bibek; Raghuram, G.; Rangaraj, N. |
2011 | Language adaptation and advertising effectiveness: a study in a multi-cultural advertising context | P., Venkatesh |
1995 | Line extensions and multi-branding tools for competitive strategy | Balaji, N.; Pandey, Suryakant |
2-Jun-2010 | Localized and Non-Localized Competition in the Presence of Brand Loyalty | Banerjee, Bibek |
31-Mar-2010 | Localized and non-localized competition in the presence of consumer lock-in | Banerjee, Bibek; Kovenock, Dan |
5-Jul-2010 | Localized and Non-localized competition in the Presence of consumer Lock-in | Banerjee, Bibek; Dan, Kovenock |
13-Aug-2010 | Lubol India Limited (A) | Banerjee, Bibek; Raghuram, G. |
13-Aug-2010 | Lubol India Limited (B) | Banerjee, Bibek; Raghuram, G. |
13-Aug-2010 | Lubol India Limited (C) | Banerjee, Bibek; Raghuram, G. |
5-Jul-2010 | Lubol India Limited - A | Banerjee, Bibek; Raghuram, G. |
5-Jul-2010 | Lubol India Limited - B | Banerjee, Bibek; Raghuram, G. |
5-Jul-2010 | Lubol India Limited - C | Banerjee, Bibek; Raghuram, G. |
1999 | A measure for service quality for hospitals: scale development and validation | Sharma, Deepak Kumar |
3-Apr-2010 | Model of consumer evaluation of brand extensions | Ganapathy, Shobha; Banerjee, Bibek |
24-Aug-2010 | Oriental Home Products Limited: Sheen Detergent Paste: Developing Communication Strategy for a New Product | Banerjee, Bibek |
9-May-2011 | Place of Origin Effects in Service Quality Perceptions among Indian Consumers | Banerjee, Bibek |
2005 | Relationship of prior product knowledge to pre-purchase information search ;a motivation theory approach | Awasthy, Dheeraj |
15-Sep-2010 | Rin-Paste | Banerjee, Bibek |