Showing results 81 to 100 of 179
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| Issue Date | Title | Author(s) |
| 25-Nov-2013 | Indian QSR Industry – Opportunities and Strategies to Harness Them | Sinha, Piyush Kumar |
| 2013 | Infibeam Internet Retailing | Sinha, Piyush Kumar; Marcolin, Barbara L.; Verma, Varsha; Gupta, Nupur |
| 2013 | Influence of brand options on shopper behaviour | Babu, T. Hemachandra; Kumar, S. Vignessh; M., Safique Mohamed |
| 2014 | Initiative on Visual Mapping Based Assortment Planning | Sinha, Piyush Kumar |
| 2015 | Innoz Technologies Pvt. Ltd | Kumar, Mangalagiri Pavan; Vaddy, Shalini |
| 13-Aug-2009 | An Insight into the Growth of New Retail Formats in India | Sinha, Piyush Kumar; Kar, Sanjay K. |
| 11-Mar-2009 | An Insight into the Growth of New Retail Formats in India | Sinha, Piyush Kumar; Kar, Sanjay K. |
| 2014 | Instrumental leadership as a determinant of salesperson performance: applying the extended full range leadership theory (FRLT) | Motiani, Manoj |
| 2012 | Interacting effect of country of origin and types of sales promotions on customer purchase intention | Arora, Vishal; D., Nayanabhiram |
| 2017 | Interplay of religion and marketplace transactions | Nanarpuzha, Rajesh |
| 28-Jul-2009 | An Investigation of Incongruency and Distraction Hypotheses: The Context of Dubbed TV Commercials | Venkatesh, P.; Sinha, Piyush Kumar |
| 26-Oct-2004 | Kool King limited | Ravichandran, N.; Sinha, Piyush Kumar |
| 2015 | Language Abstraction In Marketing Communication: Online Reviews Of Product Failure Context | Verma, Varsha |
| 2011 | Language adaptation and advertising effectiveness: a study in a multi-cultural advertising context | P., Venkatesh |
| 2015 | The legal structure and framework of luxury goods market in India: competitive or restrictive growth? | Sinha, Piyush Kumar; Thomas, Sujo; Patel, Ritesh |
| 2016 | Let's Put a Smile on that Face: A Study on the Embeddedness of Humorous Advertisements | Khandeparkar, Kapil |
| 24-Jul-2008 | Living in Bermuda triangle | Sinha, Piyush Kumar |
| 2013 | Looking at Domestic Product Clusters & seeing how they can be involved in Infibeam’s E-commerce Growth Story | Puri, Arjit; Arora, Gaurav Rajeev; Bhelekar, Saniel Sudesh |
| 2008 | Loyalty Programmes: Practices, Avenues and Challenges | Vyas, Preeta H.; Sinha, Piyush Kumar |
| 8-Sep-2012 | " The Luxury Roundtable : Does the Luxury Business Need a Rethink?" | Sinha, Piyush Kumar; Som, Ashok |
