Browsing by Author Mukhopadhyay, Sipra
Showing results 15 to 25 of 25
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Issue Date | Title | Author(s) |
---|---|---|
20-Mar-2010 | Influencing social behaviour: segment specification and formulation of ad strategy | Mukhopadhyay, Sipra |
26-Jul-2010 | The Launching of Kranti | Seetharaman, S. P.; Mukhopadhyay, Sipra |
1993 | Marketing in spearhead strategic development organisations | Moorthy, Ravi C. |
1996 | Marketing of oranges by regulated market: a case study of regulated market, Nagpur | Joshi, Madhukhar R. |
1991 | New services evolution processes | Bhatt, Sanjeev |
1988 | Psychographic segmentation of car owners | Giridhar, K.; Sarkar, P. |
16-Aug-2010 | Security Belt Limited | Mukhopadhyay, Sipra |
12-Aug-2010 | Security Belt Limited: Case for Strategic Marketing | Mukhopadhyay, Sipra; Anita, B. |
24-Mar-2010 | Strategies for influencing attitude | Mukhopadhyay, Sipra |
1992 | Study of packaging as a marketing tool with illustrative case studies in the biscuit, shampoo and edible oil industries | Seith, Pankaj; Aggarwal, Rachna; Krishnan, Sankar |
29-Jul-2010 | Tourism | Bhatt, Sanjeev; Mukhopadhyay, Sipra |