Showing results 32 to 51 of 60
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Issue Date | Title | Author(s) |
2020 | India’s fight for the ventilators | Gupta, Deepak |
2015 | The influence of marketing on consumption behavior at the bottom of the pyramid | Jaiswal, Anand Kumar; Gupta, Shruti |
2014 | Instrumental leadership as a determinant of salesperson performance: applying the extended full range leadership theory (FRLT) | Motiani, Manoj |
1-Dec-2022 | Integrating poverty alleviation and environmental protection efforts: A socio-ecological perspective on menstrual health management | Angeli, Federica; Jaiswal, Anand Kumar; Shrivastava, Saumya |
2015 | An Integrative Delineation of the Determinants of Dynamic Capabilities: A Study in the Information Technology Industry. | Pathak, Atul Arun |
2017 | Investigating a comparative evaluationapproach in explaining loyalty | Jaiswal, Anand Kumar; Lemmink, Jos G.A.M. |
2017 | Marketing in emerging economies | Banerjee, Arindam; Jaiswal, Anand Kumar |
6-Sep-2010 | Note on Brand Extensions | Jaiswal, Anand Kumar; Srivastava, Arpita; Kothari, Dhwani |
12-Sep-2012 | "Parle Bisleri at Crossroads." | Palan, Harit; Jayaswal, Sachin; Jaiswal, Anand Kumar |
12-Sep-2012 | "Radio Mirchi : Redesigning Product for the Banglore Market" | Jaiswal, Anand Kumar; Palan, Harit |
12-Sep-2012 | "Radio Mirchi : Redesigning Product for the Banglore Market."(Teaching Note) | Jaiswal, Anand Kumar; Palan, Harit |
2008 | Radio Mirchi Private Limited: Redesigning Product for the Bangalore Market | Jaiswal, Anand Kumar |
8-Sep-2010 | Radio Mirchi: Entry into Kolkata Market | Jaiswal, Anand Kumar; Palan, Harit |
28-Mar-2018 | Radio Mirchi: Entry into the Kolkata Market | Jaiswal, Anand Kumar; Palan, Harit |
6-Sep-2010 | Radio Mirchi: Marketing Strategy for Kolkata Entry (Case) | Jaiswal, Anand Kumar; Palan, Harit |
2015 | Re-Internationalization Process in Organizations | Ali, Salman S. |
29-Nov-2023 | Reducing market separation through e-commerce: cases of Bottom of the Pyramid (BoP) firms in India | Angmoa, Dechen; Aithal, Rajesh K.; Jaiswal, Anand Kumar |
2020 | Reverse innovation: a conceptual framework | Malodia, Suresh; Gupta, Shaphali; Jaiswal, Anand Kumar |
6-May-2011 | RUDI Rural Distribution Network of SEWA: Creating the Fortune for the Bottom of the Pyramid | Jaiswal, Anand Kumar; Ghosh, Atanu; Palan, Harit |
6-May-2011 | SEWA Trade Facilitation Centre: Designing Roadmap for Business Expansion | Ghosh, Atanu; Jaiswal, Anand Kumar; Palan, Harit |