Browsing by Author Majumdar, Adrija

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Showing results 11 to 24 of 24 < previous 
Issue DateTitleAuthor(s)
14-Dec-2021Implementation process of Blockchain to solve the counterfeit problem in the apparel industryRoshan, Muhammed; Singh, Robin
30-Oct-2020An integrated TOPSIS-MOORA-based performance evaluation methodology for the key service providers in sharing economy: case of Airbnb superhostsMajumdar, Adrija; Adhikari, Arnab
7-Sep-2021Interconnection between fan engagement to a tweet and nature, structure and timing of the tweetK, Ponnarasu; Baviskar, Hrishikesh
14-Dec-2021Leveraging user generated content (UGC) to improve quality of healthcare services and health outcomesRengaraj, Vignesh; Prince, Godfrey Classic
15-Jun-2023Predicting sports fans’ engagement with culturally aligned social media content: A language expectancy perspectivePrakash, Deep C.; Majumdar, Adrija
29-Feb-2024Rebel Foods’ Cloud Kitchen Technologies: Food for Thought?Lahiri, Saikat; Bose, Indranil; Majumdar, Adrija
21-Mar-2022Research and analysis of technical and strategic market potential of smart charging, battery swap model in the EV ecosystemJain, Divyansh; Badhe, Shubham
21-Mar-2022Social media analysis of changing job trends during pandemicAggarwal, Ashutosh; Moosaddee, Harshit
2019Study social media strategy and customer engagement of Amazon India and Flipkart in the context of Covid-19 pandemicKumar, Amit; Bajpai, Deepak; Menaria, Paranjay Ravi
7-Sep-2021Temporal analysis of social media strategies by hotel chains in response to COVID lockdownSelvam K, Arul; Pratap, M Vinay
21-Mar-2022Twitter engagement impact on Indian financial marketsGeorge, Dogga V; M, Prashanth
21-Mar-2022Twitter sentiment & IPO performance – A cross-sectional examination in Indian contextSarkar, Asitava; Jain, Prince
6-Sep-2021Understanding key engagement drivers for blockchain based votingJain, Nandit; Jain, Prince
2019Understanding the power of digital initiative to build a world-class brand for OnePlusMehta, Sankalp; M., Loganathan; Pal, Satyaveer