Browsing by Subject Buying Behaviour
Showing results 2 to 5 of 5
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Issue Date | Title | Author(s) |
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1989 | Influence of lifestyle on buying behaviour | Kumar, Padmanabhan; Chatterjee, Suman; Venkatramani, G. |
2015 | The myth of consumer sovereignty: an exploratory study | Jerome J, Tobacyk; Sharma, Dheeraj |
14-Mar-2010 | Organisational buying: supplier evaluation criteria for standard products | Mehta, Subhash C.; Khurana, Rakesh; Chhabra, H. S. |
Feb-1998 | Segmentation of Indian Rural market | Kant, Laxmi; Pandey, Rahul |