Browsing by Author Pant, Sushrut

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Showing results 1 to 2 of 2
Issue DateTitleAuthor(s)
1998Determining attractive export markets for air-conditioners and designing an entry strategy for a new entrantJain, Kaushal; Pant, Sushrut
1998Impact of simultaneous multiple brand introduction on an individual consumer's consideration setSingh, Jujhar; Pant, Sushrut