IIMA Institutional Repository
This Institutional Repository has been created to collect, preserve and distribute the scholarly output of Indian Institute of Management, Ahmedabad. This will work as an important tool to facilitate scholarly communication and preserve the institution knowledge. The Vikram Sarabhai Library is proud to be hosting the repository for the dissemination and preservation of this valuable knowledge resource of the IIMA community.
Browsing by Subject Television
Showing results 1 to 11 of 11
| Issue Date | Title | Author(s) |
| 23-Sep-1987 | Creative strategies in Television advertising in India | Gupta, Nirmal K. |
| 23-Sep-1988 | Different appeals in Television advertising in India - an analysis (Part A) | Gupta, Nirmal K. |
| 23-Sep-1988 | Different appeals in Television advertising in India - an analysis (Part B) | Gupta, Nirmal K. |
| 23-Sep-1988 | Execution styles in Television advertising | Gupta, Nirmal K. |
| 1998 | Financial restructuring in Indian companies: the case of Uptron Colour Picture Tubes Limited | Prasad, Jayant; Bansal, Vipul |
| 14-Mar-2010 | National cost of television in India in 2000 A.D.: socio-economic and political implications and issues | Srivastava, U. K. |
| 24-Sep-1987 | National cost of Television in India in the year 2000: socioeconomic and political implications and issues | Srivastava, U. K. |
| 1988 | Radio Vs. Television: as advertising media vehicles | Talwar, Sharad; Gopalkrishnan, S |
| 1995 | Revolution in Indian television : an analysis of the TV business; its impact, the main players, and the future scenario | Shrivastava, Harsh |
| 19-Oct-2010 | Same language subtitling: a butterfly for literacy? | Kothari, Brij; Takeda, Joe; Joshi, Ashok; Pandey, Avinash |
| 3-Aug-2010 | The Television Industry | Murthy, K. R. S. |
