Showing results 60 to 79 of 170
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Issue Date | Title | Author(s) |
2013 | Helion Venture Partners: Finding, Funding and Monitoring the Right Prospects | Sahay, Arvind |
13-Sep-2012 | "Hero Honda : Multi-Segment Positioning and Selling." | Sahay, Arvind; Mathen, Nidhi |
30-Aug-2010 | Hewlett Packard India | Sahay, Arvind; Swaminathan, Ravi |
8-Nov-2007 | How dynamic pricing leads to higher profits | Sahay, Arvind |
5-Apr-2020 | How gold holdings can ease credit flow | Sahay, Arvind; Nambiath, Sudheesh |
11-Jan-2021 | How implicit self-theories and dual-brand personalities enhance word of mouth | Mandal, Sudipta; Sahay, Arvind; Terron, Adrian; Mahto, Kavita |
23-Jul-2007 | How marketing of films makes duds profitable | Sahay, Arvind |
22-Jul-2006 | How to set the right price | Sahay, Arvind |
22-Jul-2006 | How well do celebrity endorsements work | Sahay, Arvind |
7-Sep-2010 | ICICI Bank: Challenges in Rural Banking | Sahay, Arvind |
2004 | Impact of brand investments in the Indian two wheeler industry on investment community and the company stock | Dad, Anuradha; Raja, Kanishka |
2016 | Impact Of Bundle Forms On Change In Consumers’ Internal Reference Price (IRP) Of Bundle Components | Banerjee, Prantosh J. |
2015 | Impact of Dynamic Pricing in Organized Retail | S., Kanupradeep; Shaw, Srishti |
2018 | Impact of formalization of the economy on the pricing power of firms | Maurya, Abhishek; Malagimani, Pavan |
3-May-2010 | Impact of initial trust image on shopper trust and patronage intentions: a study of young male apparel shoppers in India | Kaul, Subhashini; Koshy, Abraham; Sahay, Arvind |
3-Aug-2009 | Impact of Initial-Trust Image on Shopper Trust and Patronage Intentions | Kaul, Subhashini; Sahay, Arvind; Koshy, Abraham |
2019 | The impact of non-volitional interferences on product evaluation and choice | Kapoor, Ankur |
2020 | Impact of order of presentation and prominent presentation of brand and attribute on consumers’ willingness to pay | Narayanan, Priya |
2016 | Impact of Overlapping Price Ranges on Psychological Price Perception: Revisiting The Range Theory of Pricing | Jaikumar, Saravana |
2013 | Impact of perceived overqualification on salesperson performance | Basant, Purohit |