Showing results 90 to 109 of 170
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| Issue Date | Title | Author(s) |
| 2016 | Leveraging MNS for effective marketing | Saran, Maanas; Arya, Shishir; Agarwal, Ankita |
| 6-May-2011 | Listen In or Get Left Behind | Sahay, Arvind |
| 7-May-2019 | Mahindra Trucks & Bus Division: Building a Marketing Plan | Sahay, Arvind |
| 7-May-2019 | Mahindra Trucks & Bus Division: Building a Marketing Plan: A Teaching Note | Sahay, Arvind |
| 2018 | Market for point of care diagnostic tools in rural India: glucometers and pregnancy kits | Siddharthan, Gowtham; Preeti |
| 26-Nov-2013 | Market-Driving Behaviors: A Framework for Developing Theory and Practice | Sahay, Arvind |
| 6-May-2011 | Marketing Myopia the Bajaj Auto Way | Sahay, Arvind |
| 6-May-2011 | Marketing on Online Social Networks | Sahay, Arvind |
| 2006 | Medical tourism in India: market potential and growth strategy | Subramoniam, Venkatesh; Shaikh, Vikar Ahmad |
| 3-Sep-2010 | Microsoft IDC: Managing Innovations | Sahay, Arvind |
| 30-Aug-2010 | Naukri.com | Sahay, Arvind |
| 28-Oct-2005 | Naukri.com | Sahay, Arvind |
| 2007 | Network externalities in competitive markets | Ajay, A. V.; Chikalikar, Radhika; Gupte, Supriya |
| 2018 | Neuroscience drivers of decision making | Menon, Pratheek Remesh |
| 2018 | Nocebo effects from negative product information: when information hurts, paying money could heal | Mukherjee, Sumitava; Sahay, Arvind |
| 2016 | Non-grain pricing: a behavioural study through prospect theory perspective | K., Praveena M S; Kovvuru, Sai Deepthi; Kunta, Siddhartha Kumar |
| 2022 | Novel cognitive consequences of product anthropomorphism on consumer judgment and decision making | Kumbargeri, Amogh |
| 2017 | Online grocery market | Jain, Arpit; Sanganeria, Harshita |
| 2020 | Online ride hailing industry In India and impact of changes in consumer preferences post Covid-19 | Chandakkar, Chinmay |
| 2016 | Patanjali Ayurveda Limited- factors behind success & recommendations for future | Kumar, Nikhil; Kanojia, Saurabh; Boudh, Sulabh |
