Showing results 40 to 59 of 179
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Issue Date | Title | Author(s) |
26-Aug-2010 | Dainik Bhaskar Jaipur | Sinha, Piyush Kumar; Parihar, Kunjesh |
24-Aug-2010 | Dainik Jagran | Sinha, Piyush Kumar; Koshy, Abraham |
1-Sep-2010 | Dainik Jagran (A): Towards a New Direction | Sinha, Piyush Kumar; Koshy, Abraham; Singh, Anuj |
1-Sep-2010 | Dainik Jagran - Jharkhand | Sinha, Piyush Kumar |
26-Aug-2010 | Dainik Jagran – Western Uttar Pradesh Assault | Sinha, Piyush Kumar |
2003 | Dairy Den: design of ideal ice cream parlor | Mehta, Nishant; Tapobroto, Sarkar |
19-Oct-2002 | Deciding where to buy: store choice behaviour of Indian shoppers | Sinha, Piyush Kumar; Banerjee, Arindam; Uniyal, Dwarika Prasad |
2017 | Deciphering the choice overload phenomenon – Exploring the role of consideration sets and anticipated regret | Mathew, Shawn |
2014 | Decision making process for bottom of the pyramid consumers: a case of FMCG products | Koul, Surabhi; Sinha, Piyush Kumar; Mishra, H. G. |
2017 | Defining positioning statement & marketing mix for Indian ed-tech sector | Shaw, Suraj Kumar |
25-Nov-2013 | Development of Modern Retailing in India: It’s Impacts on Distribution and Procurement Networks and Changing Consumption Pattern | Sinha, Piyush Kumar; Gokhale, Srikant; Thomas, Sujo |
2014 | Direct Selling in India; Its Structure, Behaviour, and Process | Sinha, Piyush Kumar |
3-Sep-2010 | Divya Bhaskar | Sinha, Piyush Kumar; Anand, Kamaljit |
2014 | Dominance of affective over cognitive customer satisfaction in satisfaction-loyalty relationship in service encounters | Sinha, Piyush Kumar; Mishra, Hari Govind; Kaul, Surabhi |
24-Jul-2008 | Don't fight nature: yours and others | Sinha, Piyush Kumar |
6-May-2011 | Don’t Fight Nature – Yours and Others | Sinha, Piyush Kumar |
1-Nov-2006 | Dynamic capabilities for consumer relationship management: roots of competitive advantage | Pandya, Darshan; Sahu, Subrat; Sinha, Piyush Kumar |
2014 | The effect of CRM stages along with brand images and values on sustainable corporate performance | Mishra, Hari Govind; Sinha, Piyush Kumar; Singh, Sarabjot |
24-Dec-2012 | Effectiveness of Product Placement in Indian Cinema | S., Abhilash; Dube, Akshay Suresh; Shrinivas, S. G.; Mohan, Sagili Shan |
2016 | Effectiveness of social media marketing in fashion apparel | Thakkar, Janaki Ramesh; Singhal, Neelesh; Srivastava, Sidhant |