IIMA Institutional Repository
This Institutional Repository has been created to collect, preserve and distribute the scholarly output of Indian Institute of Management, Ahmedabad. This will work as an important tool to facilitate scholarly communication and preserve the institution knowledge. The Vikram Sarabhai Library is proud to be hosting the repository for the dissemination and preservation of this valuable knowledge resource of the IIMA community.
Browsing by Author Kenhove, Patrick van
Showing results 1 to 2 of 2
| Issue Date | Title | Author(s) |
|---|---|---|
| 9-Nov-2008 | Consumer learning and its impact on store format selection | Watershoot, Walter van; Sinha, Piyush Kumar; Kenhove, Patrick van; Wulf De, Kristof |
| 1-Nov-2007 | Consumer learning and store choice | Waterschoot, Walter van; Kenhove, Patrick van; Wulf De, Kristof; Sinha, Piyush Kumar |