IIMA Institutional Repository
This Institutional Repository has been created to collect, preserve and distribute the scholarly output of Indian Institute of Management, Ahmedabad. This will work as an important tool to facilitate scholarly communication and preserve the institution knowledge. The Vikram Sarabhai Library is proud to be hosting the repository for the dissemination and preservation of this valuable knowledge resource of the IIMA community.
Browsing by Author Mohan, Mahendra
Showing results 1 to 10 of 10
| Issue Date | Title | Author(s) |
|---|---|---|
| 27-Aug-1980 | The 1980 election campaign | Mohan, Mahendra |
| 10-Jun-1978 | Growth prospects of LDCs and Rich Nations | Mohan, Mahendra |
| 23-Jul-2010 | International Marketing | Mohan, Mahendra |
| 22-Jun-2010 | Marketing in Rural India | Mohan, Mahendra |
| 11-Aug-1979 | Marketing in rural India | Mohan, Mahendra |
| 27-Aug-1980 | Marketing in rural India | Mohan, Mahendra |
| 11-Feb-1981 | Marketing information: the key to success of an enterprises | Mohan, Mahendra |
| 27-Jul-2010 | Problems in teaching of international marketing | Mohan, Mahendra |
| 11-Aug-1979 | Problems in teaching of marketing with special reference to international marketing and advertising | Mohan, Mahendra |
| 26-Apr-2010 | A Survey of Advertising theme in the 70s | Mohan, Mahendra; Tyagi, Sumen Bala |