Browsing by Author Saravana, Jaikumar
Showing results 1 to 3 of 3
Issue Date | Title | Author(s) |
---|---|---|
2015 | Conspicuous consumption and income inequality in an emerging economy: evidence from India | Saravana, Jaikumar; Sarin, Ankur |
2014 | The effect of overlapping price ranges on price perception | Saravana, Jaikumar |
2014 | Ordering effect of alphabets and numbers in alphanumeric brand names | Tripathi, Sanjeev; Saravana, Jaikumar |