Browsing by Subject Consumer

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Showing results 1 to 19 of 19
Issue DateTitleAuthor(s)
1999Branded commodities in the Indian market scope and potentialManral, Madhu; Mishra, Sumit K.
2014Consumer behaviour along PLC: a diffusion of innovation perspectiveSharma, Rajat; Chandwani, Rajesh
1990Consumer financial service for businesssmen: strategic recommendations on deposit schemes of an Indian BankBhalla, Divya.; Krishanan, Sankar.
1992Consumer preferences and marketing strategies adopted by various units in ice-cream industryPancholi, Shiv S.
Apr-1998Consumer rights awareness and attitude towards consumerismHakim, Iqbal Ahmad
13-Mar-2010Consumer view of cooperative outlets: a report of small-scale studies in Bombay and AhmedabadGupta, Subroto Sen
2016Damages in a consumer sale contract: reviewing the consumer protection bill, 2015Pathak, Akhileshwar
13-Mar-2010Effectiveness of varying sales style on consumer orientationsRao, T. V.; Misra, Sasi
2016Electricity consumption scheduling with energy storage, home-based renewable energy production and a customized dynamic pricing schemeMitra, Krishnendranath; Dutta, Goutam
2015Evaluating the Purchase Process of Household Appliances Accounting for Consumers’ Attitudes towards Eco-Friendly and Sustainable Consumption BehaviorBanerjee, Tanushri; Banerjee, Arindam
2020Green consumption behavior in Indian cosmetics industryVyshnavi, Vaddi Veda; Avinash, Vankodoth
2013Impact of consumer social responsibility and brand social responsibility image on brand loyaltyMishra, H. G.; Singh, Sarabjot; Koul, Surabhi; Sinha, Piyush Kumar
2014Impact of consumer social responsibility and brand social responsibility image on brand loyaltySinha, Piyush Kumar; Mishra, Hari Govind; Singh, Sarabjot
Mar-2016Intention to participate in cause related marketing: influence of causeKureshi, Sonal; Thomas, Sujo
1993Joint family influence on consumer decision making: a study of the role of extended family members in the decision making processBal, Deepika C.; Velamuri, Sharada
27-Nov-2017Online Infomediary for One-of-a-Kind ServicesSinha, Atanu
2018A report on viability study of personal styling as a businessArzoo; Taatya, Anchal
18-Mar-2010Some aspects of the structure of consumer demand for foodgrains in IndiaGeorge, P. S.
21-Aug-2009‘The Value-Congruity Relationship Model’Kaul, Subhashini; Khokle, Pradyumana; Koshy, Abraham