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http://hdl.handle.net/11718/10113
Title: | Dynamic capabilities for consumer relationship management: roots of competitive advantage |
Authors: | Pandya, Darshan Sahu, Subrat Sinha, Piyush Kumar |
Keywords: | Consumer Relationship;Dynamic Capabilities |
Issue Date: | 1-Nov-2006 |
Description: | Pandya, Darshan, Sahu, Subrat and Sinha, Piyush (2006) Dynamic capabilities for consumer relationship management: roots of competitive advantage, Kumar Academy of Marketing Science |
URI: | http://hdl.handle.net/11718/10113 |
Appears in Collections: | Journal Articles |
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