Please use this identifier to cite or link to this item: http://hdl.handle.net/11718/10218
Full metadata record
DC FieldValueLanguage
dc.contributor.authorJaiswal, Anand Kumar
dc.contributor.authorVenugopal, P.
dc.date.accessioned2010-11-10T06:22:10Z
dc.date.available2010-11-10T06:22:10Z
dc.date.copyright2008
dc.date.issued2008-11-10T06:22:10Z
dc.identifier.urihttp://hdl.handle.net/11718/10218
dc.descriptionAsian Case Research Journal, Vol. 12, No. 1, (2008), pp. 1-28en
dc.description.abstractThis case was prepared by Professor Anand Kumar Jaiswal of the Indian Institute of Management, Ahmedabad and Professor Pingali Venugopal of Xavier Labour Relations Institute (XLRI), Jamshedpur, as a basis for classroom discussion rather than to illustrate either effective or ineffective handling of an administrative situation.
dc.language.isoenen
dc.subjectCavinKareen
dc.subjectLow Income Consumersen
dc.subjectRural Marketsen
dc.subjectMarketingen
dc.titleCavinKare private limited: serving low income consumersen
dc.typeArticleen
Appears in Collections:Journal Articles

Files in This Item:
File Description SizeFormat 
CavinKareprivatelimited.pdf
  Restricted Access
437.96 kBAdobe PDFView/Open Request a copy


Items in IIMA Institutional Repository are protected by copyright, with all rights reserved, unless otherwise indicated.