Please use this identifier to cite or link to this item:
http://hdl.handle.net/11718/10325
Title: | Experiences of Designing a Case Based Compulsory Marketing Course for a Masters Level Programme in Management |
Authors: | Dixit, Mukund R. Jain, Abhinandan K. |
Keywords: | Compulsory Marketing Course;Management |
Issue Date: | 19-Nov-2010 |
Citation: | Dixit, Mukund R. and Jain, Abhinandan K., "Experiences of Designing a Case Based Compulsory Marketing Course for a Masters Level Programme in Management" in N. R. Winterburn (ed), Proceedings of the Third International Conference on Case Method Research and Application, London: Centre for Continuing Education, The City University, (1986), pp. 121 - 130 |
Description: | N. R. Winterburn (ed), Proceedings of the Third International Conference on Case Method Research and Application, London: Centre for Continuing Education, The City University, (1986), pp. 121 - 130 |
URI: | http://hdl.handle.net/11718/10325 |
Appears in Collections: | Book Chapters |
Files in This Item:
There are no files associated with this item.
Items in IIMA Institutional Repository are protected by copyright, with all rights reserved, unless otherwise indicated.