Please use this identifier to cite or link to this item: http://hdl.handle.net/11718/10455
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dc.contributor.authorKaul, Subhashini
dc.contributor.authorKoshy, Abraham
dc.contributor.authorSahay, Arvind
dc.date.accessioned2010-05-03T06:07:22Z
dc.date.available2010-05-03T06:07:22Z
dc.date.copyright2010-01-15
dc.date.issued2010-05-03T06:07:22Z
dc.identifier.urihttp://hdl.handle.net/11718/10455
dc.descriptionInternational Journal of Retail and Distribution Management, 38, 4 (2010).en
dc.description.abstractThe purpose of this paper is to examine the role of “initial” store image in a new store. Existing research affords limited explanation of how shopper trust in store is formed prior to store visits and regarding the impact of “initial” store image on shopper trust and patronage intentions.
dc.language.isoenen
dc.titleImpact of initial trust image on shopper trust and patronage intentions: a study of young male apparel shoppers in Indiaen
dc.typeArticleen
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