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Issue DateTitleAuthor(s)
2015A study on the impact of temporal framing of prices on quality perceptionDeep, Akash; Agarwal, Rahul
2015Impact of Dynamic Pricing in Organized RetailS., Kanupradeep; Shaw, Srishti
29-Jul-2014Study of switching behaviour under discounts: Strong brand vs. Weak brandMittal, Neha; Shekar, Raj; Biswas, Sumeet
2019Path to sustainability: marketing in Indian startupsYadandla, Aditya; Sharma, Mehak
2016A study on the customer quality perceptions in tensile price SsenarioArya, Harsh; Jain, Sejal
2016Case Study on the Pro Kabaddi league and the U Mumba TeamAshish, Anamika; Jude, Monteiro Ryan; Raj, Mukund Mohan
2018Study of market based instruments for controlling air pollution in IndiaSingh, Gurkaran; Kathuria, Deepanshu
2018SEWA: catering cooperativeBansal, Sukriti; Singh, Vaishali; Joshi, Varun
2018SEWA homecare cooperativeJain, Pranav; Mitra, Soumyo Madhab
2019Building brand awareness strategy and visibility for Abodana, SEWA: Kalakruti- exploring various revenue additive modelsThosani, Janvi