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Issue Date | Title | Author(s) |
---|---|---|
1997 | Cognitive development structure and brand choice behaviour of children | Cherian, Mary |
1999 | Branded commodities in the Indian market scope and potential | Manral, Madhu; Mishra, Sumit K. |
1994 | Marketing strategies for branded edible oil | Datta, Ruchira; Roy, Kusal |
10-Feb-1998 | Role and effectiveness of branding in rural markets | Kumar, Sandeep; Gupta, Vivek |
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