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Issue Date | Title | Author(s) |
---|---|---|
2020 | Digital marketing in food industry | Garg, Abhishek; Prakash, Sneha K. |
2020 | Utilization of digital marketing in the FMCG sector | Phuntsok, Ngawang; Patidar, Rahul |
14-Dec-2021 | Developing an extensive digital marketing strategy for retail business in the healthcare industry | Prachi; Paranjape, Pranjali |
7-Sep-2021 | Analyzing the impact of digital marketing on consumer behavior related to frozen food products using data analytics tools | Behera, Dibyani; Jain, Rajat; Singh, Samarpan |
9-Aug-2023 | Influencer marketing: understanding the narrative being constructed by influencers marketing products to the urban Indian population | Rathod, Himani; Sarkar, Saranya |
14-Dec-2021 | Digital marketing adoption for B2B businesses: benefits and strategies | Kapoor, Ritvick; Sharma, Uday |
8-Aug-2023 | Shoppable videos: the untapped gold mine in ecommerce retail. | Bhatia, Richa; Wasad, Nishant |
16-Aug-2023 | Search Engine Optimization in digital marketing | Agarwal, Vaibhav; Goel, Vaibhav |
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