IIMA Institutional Repository
This Institutional Repository has been created to collect, preserve and distribute the scholarly output of Indian Institute of Management, Ahmedabad. This will work as an important tool to facilitate scholarly communication and preserve the institution knowledge. The Vikram Sarabhai Library is proud to be hosting the repository for the dissemination and preservation of this valuable knowledge resource of the IIMA community.
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| Issue Date | Title | Author(s) |
|---|---|---|
| 2022 | Role of NFTs in digital marketing | Gahlot, Deepika; Poonia, Manshi |
| 2022 | Privacy paradox in surveillance systems | Bansal, Divyansh; Jaggi, Aaradhya |
| 2022 | Sentiment analysis of twitter data on Digital India through LIWC software | Aman, Aditya; Newaskar, Aniruddha Ajit |
| 2022 | Globalization and deglobalization: experiences from history and recent events | Binaykiya, Rishabh; Agarwal, Anubhav |
| 2022 | Privacy as a marketing tool | Tiwari, Ayush; Yadav, Siddhi |
| 2022 | Digital Marketing in Metaverse | Dash, Saswat; Mishra, Prachet |
| 2022 | Enhancing the work-lives of Q-commerce & food delivery partners | Pappala, Harsha; Karthik, Desaboina Teja Srinivasa |
| 2022 | Corporate governance in banks | Sivakumar, Pavithra; Ray, Priya Chatterjee |
| 2022 | Odi cricket losing relevance & promoting the 2023 world cup | Mahendra, Sourabh; Rohit, Son Kamble |
| 2022 | Analysis of stress in the workplace & impact of work-stress on the performance of employees | Ashwin, Strivathsav; B, Thanya |
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Subject
- 130 India
- 55 Marketing
- 39 Marketing strategy
- 31 Covid-19
- 31 E-commerce
- 28 |||
- 25 Social media
- 20 Consumer behaviour
- 20 Management
- 20 Stock market
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Date issued
- 848 2020 - 2023
- 874 2010 - 2019
- 734 2000 - 2009
- 574 1990 - 1999
- 159 1984 - 1989