IIMA Institutional Repository
This Institutional Repository has been created to collect, preserve and distribute the scholarly output of Indian Institute of Management, Ahmedabad. This will work as an important tool to facilitate scholarly communication and preserve the institution knowledge. The Vikram Sarabhai Library is proud to be hosting the repository for the dissemination and preservation of this valuable knowledge resource of the IIMA community.
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| Issue Date | Title | Author(s) |
|---|---|---|
| 1995 | Marketing strategy for a new entrant in the textile sector in India | Sathish, N.; Datta, Goutam |
| 1990 | Evaluation of marketing strategy of a pesticide | Rana, Asilkumar; Kanakagiri, Shashidhar; Singal, Vasant |
| 1994 | Marketing of vegetable Seed | Ghosh, Soumendu |
| 1994 | Study of salesforce management techniques across industries | Chatterjee, Biswarup; Wange, Mangesh |
| 1994 | Comparison of Marketing strategies for pharmaceuticals formulations and veterinary medicines for a given firm | Satapathy, Satyajit; Chand, Subhash |
| 1991 | Formulation of marketing strategy for hybrid seeds | Arya, Pramesh; Tyagi, A. K. |
| 1990 | Marketing strategy for PSBs for urban households during 1990 | Chakraborty, Dipta; Prasad, Vishnu Mohan |
| 1992 | Study of the marketing strategy of a formulator in pesticide industry | Senapati, Jitendra Kumar; Satapathy, Sambit |
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