Please use this identifier to cite or link to this item: http://hdl.handle.net/11718/11496
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dc.contributor.authorJoshi, Amrita Raghunath-
dc.date.accessioned2013-12-03T06:41:15Z-
dc.date.available2013-12-03T06:41:15Z-
dc.date.copyright2013-12-12-
dc.date.issued2013-
dc.identifier.citation3rd Biennial Conference of the Indian Academy of Management (IAM), 2013 held at IIMA during 12-14 December, 2013en_US
dc.identifier.urihttp://hdl.handle.net/11718/11496-
dc.description.abstractThe study examines the discourse that has been generated around the Dabbawalas’ processes, their reception, assessment and applicability. The questions that this study raises are: Is the discourse generated around the dabbawala more outcome-based rather than process-based? How deep can we go with the analysis of metaphors, symbols and motifs in the Varkari tradition; to reconstruct this discourse and use this to visualize an efficiently functioning system in its broader context, and also view it as a directional and rejuvenating device for organizations? This critique is enabled by discursive pragmatism and semiotic enquiry. The study also situates these questions in the broader debate on anti-performativity in Critical Management Studies. It moves towards “critical performativity” through illustrative “micro-emancipations”(Spicer, Alvesson and Kärreman, 2009) in business discourse.en_US
dc.language.isoenen_US
dc.publisherIndian Institute of Management, Ahmedabaden_US
dc.subjectDabbawalaen_US
dc.subjectDiscursive Pragmatismen_US
dc.subjectSemioticsen_US
dc.subjectPerformativityen_US
dc.titleCarved in Stone: Discursive Pragmatism and the Dabbawala Discourseen_US
dc.typeArticleen_US
Appears in Collections:3rd Biennial Conference of the Indian Academy of Management (IAM), 2013

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