IIMA Institutional Repository
This Institutional Repository has been created to collect, preserve and distribute the scholarly output of Indian Institute of Management, Ahmedabad. This will work as an important tool to facilitate scholarly communication and preserve the institution knowledge. The Vikram Sarabhai Library is proud to be hosting the repository for the dissemination and preservation of this valuable knowledge resource of the IIMA community.
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| Issue Date | Title | Author(s) |
|---|---|---|
| 8-Apr-2010 | A Study of the Marketing Practices of Public Enterprises | Jain, Subhash |
| 16-Apr-2010 | Family Planning Programme Management | Jain, Subhash |
| 28-Dec-1971 | Effect on fittingness, type of goods and type of slogan on brand awareness | Misra, Sasi B.; Jain, Subhash |
| 28-Feb-1968 | Social class and life cycle as predictors of shopping behaviour | Jain, Subhash; Rich, Stuart U. |
| 28-May-1969 | Organization for advertising | Jain, Subhash |
| 28-May-2010 | A consumption society at grass root levels | Jain, Subhash |
| 8-Apr-2010 | A Simulation Model of Marketing System in India | Jain, Subhash; Satia, J. K. |
| 16-Apr-2010 | A Simulation Model of a Marketing System in India | Satia, J. K.; Jain, Subhash |
| 16-Apr-2010 | Family Planning Programme Management | Satia, J. K.; Jain, Subhash |