1. IIMA Institutional Repository

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Results 1-10 of 51 (Search time: 0.007 seconds).
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Issue DateTitleAuthor(s)
22-Jul-2010Strengthen the Bottom of the PyramidJaiswal, Anand Kumar
31-Aug-2010CavinKare Private LimitedJaiswal, Anand Kumar
2-Sep-2010CavinKare Private Limited (B): Entry into Soaps and Detergents MarketJaiswal, Anand Kumar
2-Sep-2010CavinKare Private Limited: Serving Low Income ConsumersJaiswal, Anand Kumar; Venugopal, P.
2-Sep-2010Dettol: Managing Brand ExtensionsJaiswal, Anand Kumar; Srivastava, Arpita; Kothari, Dhwani
2-Sep-2010CavinKare Private Limited (A): Challenges of Sustaining Growth and Expanding BusinessJaiswal, Anand Kumar
2-Sep-2010Barista Coffee Company LimitedJaiswal, Anand Kumar; Sarin, Sharad
6-Sep-2010Radio Mirchi: Marketing Strategy for Kolkata Entry (Case)Jaiswal, Anand Kumar; Palan, Harit
6-Sep-2010Dettol: Marketing Research for Understanding Consumer Evaluations of Brand Extensions (Case and Teaching Note)Jaiswal, Anand Kumar; Srivastava, Arpita
6-Sep-2010Dettol: Marketing Research for Understanding Consumer Evaluations of Brand ExtensionsJaiswal, Anand Kumar; Srivastava, Arpita

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