IIMA Institutional Repository
This Institutional Repository has been created to collect, preserve and distribute the scholarly output of Indian Institute of Management, Ahmedabad. This will work as an important tool to facilitate scholarly communication and preserve the institution knowledge. The Vikram Sarabhai Library is proud to be hosting the repository for the dissemination and preservation of this valuable knowledge resource of the IIMA community.
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| Issue Date | Title | Author(s) |
|---|---|---|
| 24-Jul-2010 | The Format Factors | Sinha, Piyush Kumar; Tripathi, Sanjeev |
| 13-Sep-2010 | Introduction to Marketing Process: In-Class Exercise | Tripathi, Sanjeev; Abhishek |
| 13-Sep-2010 | Introduction to Marketing Process: In-Class Exercise (Teaching Note) | Tripathi, Sanjeev; Abhishek |
| 11-Sep-2012 | " Choice of Channel Parner : In Class Excersise." | Tripathi, Sanjeev; Sinha, Piyush Kumar |
| 2016 | An investigation on the effect of priming in economic games | Tripathi, Sanjeev |
| 2016 | Store price image: the role of non-price factors | Tripathi, Sanjeev |
| 2016 | When less is better than more: just-below discount in tensile price promotions | Tripathi, Sanjeev; Banerjee, Prantosh J.; Sahay, Arvind |
| 2016 | Constraining minimum offers in economic games: will the offers increase? | Tripathi, Sanjeev |
| 1-Nov-2006 | Family and store choice | Sinha, Piyush Kumar; Tripathi, Sanjeev |
| 1-Nov-2006 | Format choice in Grocery retailing | Sinha, Piyush Kumar; Singh, Prithvi; Tripathi, Sanjeev |
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