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http://hdl.handle.net/11718/13129| Title: | Political Marketing: a study of the electoral process with a marketing perspective |
| Authors: | Bikhchandani, Sanjeev Venkatram, Srinivas |
| Keywords: | Political Marketing;Voting Behaviour |
| Issue Date: | 1989 |
| Publisher: | Indian Institute of Management (Ahmedabad) |
| Series/Report no.: | SP;149 |
| URI: | http://hdl.handle.net/11718/13129 |
| Appears in Collections: | Student Projects |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| SP 1989_149.pdf Restricted Access | Student Project | 2.83 MB | Adobe PDF | View/Open Request a copy |
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