Please use this identifier to cite or link to this item: http://hdl.handle.net/11718/13276
Title: Assessment of the quality approaches of Arvind Mills Ltd. and Erhardt & Leimer Ltd. From the total quality management perspective
Authors: Moon, Ashish
Patil, Vijay
Keywords: Total quality management;Arvind Mills Ltd.
Issue Date: 1993
Publisher: Indian Institute of Management, Ahmedabad
Series/Report no.: SP;322
Description: Today, consumer is becoming more discerning and expects goods of higher quality. Manufacturers can no longer take their market share for granted, selling whatever they produce. Competition is increasing with globalisation around. The wave of competition has crossed the domestic boundary lines and has spread across nations. Organisations are competing each against each other with various strategies to gain a competitive advantage. Quality the one single factor binds all the components of the various strategies. Quality is the most critical aspect for any organisation to concentrate on. It has become the competitive weapon. The products and services that were good yesterday barely meet the requirements of today. Organisations have to provide the perfect product or service when the customer wants and he who meets the demand will be the winner.
URI: http://hdl.handle.net/11718/13276
Appears in Collections:Student Projects

Files in This Item:
File Description SizeFormat 
SP 1993_322.pdf
  Restricted Access
4.84 MBAdobe PDFView/Open Request a copy


Items in IIMA Institutional Repository are protected by copyright, with all rights reserved, unless otherwise indicated.