Please use this identifier to cite or link to this item: http://hdl.handle.net/11718/17376
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dc.contributor.authorSinha, Piyush Kumar
dc.date.accessioned2016-01-13T08:25:17Z
dc.date.available2016-01-13T08:25:17Z
dc.date.copyright2014
dc.date.issued2014
dc.identifier.urihttp://hdl.handle.net/11718/17376
dc.descriptionThis project will study the structure of direct selling industry in India • delineate the relationships between companies and sales consultants • understand the drivers for becoming a consultant • bring out issues that enable as well as deter the performance of consultants • identify the actions taken by the companies to serve the consultants and protect them • bring out the similarities/dissimilarities with other consumer product distribution systems • understand the value added at every node of the network • provide a framework for managing the network in safer manner, develop a framework to differentiate the structure to distance from ponzi schemes.en_US
dc.description.sponsorshipFoundation of Indian Chambers of Commerce and Industry, New Delhien_US
dc.language.isoenen_US
dc.titleDirect Selling in India; Its Structure, Behaviour, and Processen_US
dc.typeResearch Projectsen_US
Appears in Collections:Research Projects

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