IIMA Institutional Repository
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http://hdl.handle.net/11718/17875| Title: | Study of buyer behavior of rural consumer with respect to purchase of watches |
| Authors: | Bhatia, Nishchint Bhattacharya, Subhankar |
| Keywords: | Rural consumer behavior;India;Buying behaviour |
| Issue Date: | 1994 |
| Publisher: | Indian Institute of Management, Ahmedabad |
| URI: | http://hdl.handle.net/11718/17875 |
| Appears in Collections: | Student Projects |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| SP_1994_465.pdf Restricted Access | 2.27 MB | Adobe PDF | View/Open Request a copy |
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