Please use this identifier to cite or link to this item: http://hdl.handle.net/11718/18054
Title: Psychographic profiling of the green consumers
Authors: Kumar, Sandeep
Gupta, Vivek
Keywords: Green marketing;Consumers
Issue Date: 1998
Publisher: Indian Institute of Management, Ahmedabad
URI: http://hdl.handle.net/11718/18054
Appears in Collections:Student Projects

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