IIMA Institutional Repository
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Please use this identifier to cite or link to this item:
http://hdl.handle.net/11718/18616| Title: | Branding and online advertisement inventory management strategy for Indiamart.com |
| Authors: | Lingala, Ganapathi Srinivas Lama, Aurvind |
| Keywords: | Branding;Indiamart.com;Online advertising |
| Issue Date: | 2006 |
| Publisher: | Indian Institute of Management Ahmedabad |
| Series/Report no.: | SP;001267 |
| URI: | http://hdl.handle.net/11718/18616 |
| Appears in Collections: | Student Projects |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| SP 2006_1267.pdf Restricted Access | 869.56 kB | Adobe PDF | View/Open Request a copy |
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