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Issue Date | Title | Author(s) |
---|---|---|
3-Jun-2010 | Ashima Attires: Case-Writing Project | Banerjee, Bibek; Raghuram, G. |
2-Jun-2010 | Localized and Non-Localized Competition in the Presence of Brand Loyalty | Banerjee, Bibek |
4-Jun-2010 | A Study of Marketing strategy of MNC Subsidiaries in India | Venaik, Sunil |
4-Jun-2010 | Segmenting Shoppers on their Behaviour | Sinha, Piyush Kumar |
9-May-2011 | Path to Purchase | Sinha, Piyush Kumar |
9-May-2011 | Place of Origin Effects in Service Quality Perceptions among Indian Consumers | Banerjee, Bibek |
7-Jun-2010 | Portal on Management Literature on Marketing | Jain, Abhinandan K.; Rama Rao, T. P. |
14-May-2010 | Market Research on Utilization of Management Information in India | Jain, Abhinandan K.; Rama Rao, T. P.; Jambhekar, Ashok |
12-May-2010 | Career Progress and Mobility of Management Graduates of Selected Institutions in India | Jain, Abhinandan K.; Saha, J. L. |
12-May-2010 | Financial Market and Financial Instruments | Singh, S. P.; Mukhopadhay, S. |