Please use this identifier to cite or link to this item:
http://hdl.handle.net/11718/20701
Title: | Price perception and pricing strategy in cellular services market |
Authors: | Mandal, Arkajit |
Keywords: | Price perception;Pricing strategy;Cellular services market;BSNL;Reliance;Hutch;Airtel;Idea |
Issue Date: | 2005 |
Publisher: | Indian Institute of Management Ahmedabad |
Series/Report no.: | SP;001158 |
URI: | http://hdl.handle.net/11718/20701 |
Appears in Collections: | Student Projects |
Files in This Item:
File | Description | Size | Format | |
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SP_2005_1158.pdf Restricted Access | 2.4 MB | Adobe PDF | View/Open Request a copy |
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