Please use this identifier to cite or link to this item: http://hdl.handle.net/11718/20853
Title: Problems in implementation of yield management in hotel industry
Authors: Singh, Shilpy
Challa, Aditya
Keywords: Yield Management;Airline industry;Hotel industry;Hotel industry in South India
Issue Date: 2004
Publisher: Indian Institute of Management Ahmedabad
Series/Report no.: SP;001093
Abstract: Abstract Yield Management is a technique finding increasing applications in various industries like the airline industry, hotel industry etc. for optimal allocation of resources to get maximum profits. The hotel industry has a widespread use of this management tool, but its implementation has strict data requirements as well as efficient systems in place for it to be successfully adopted. This project tries to study the room allocation and pricing systems in a hotel in South India , study the problems in the system the requirements of implementing a yield management system as well as suggest ways in which it can be applied in the hotel.
URI: http://hdl.handle.net/11718/20853
Appears in Collections:Student Projects

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