IIMA Institutional Repository
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http://hdl.handle.net/11718/21424| Title: | The reconceptualization of consumer loyalty in the e-commerce segment |
| Authors: | Thomray, Naleen Gurnani, Navinkumar Ray, Sidhant |
| Keywords: | E-commerce |
| Issue Date: | 2016 |
| Publisher: | Indian Institute of Management Ahmedabad |
| Series/Report no.: | SP_2231; |
| URI: | http://hdl.handle.net/11718/21424 |
| Appears in Collections: | Student Projects |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| SP_2231.pdf Restricted Access | 994.42 kB | Adobe PDF | View/Open Request a copy |
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