IIMA Institutional Repository
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http://hdl.handle.net/11718/22081Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | Das, Gopal | |
| dc.contributor.author | Abhishek | |
| dc.contributor.author | Varshneya, Geetika | |
| dc.date.accessioned | 2019-06-03T22:38:06Z | |
| dc.date.available | 2019-06-03T22:38:06Z | |
| dc.date.issued | 2016-07-11 | |
| dc.identifier.uri | http://hdl.handle.net/11718/22081 | |
| dc.publisher | Indian Institute of Management Ahmedabad | en_US |
| dc.relation.ispartofseries | MAR0485TN; | |
| dc.title | "Tradition & Taste: Exploring Consumers’ Changing Attitude: A Teaching Note" | en_US |
| dc.type | Cases and Notes | en_US |
| Appears in Collections: | Cases and Notes | |
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