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http://hdl.handle.net/11718/22211
Title: | Rajan Overseas: An Entrepreneurial Quest for Growth |
Authors: | Singla, Chitra Yadav, Akshay Gomkale, Advait Acharya, Aditya Shekhar |
Keywords: | Effectuation;Entrepreneur;Growth;Small and Medium Enterprise |
Issue Date: | 8-Jan-2018 |
Publisher: | Indian Institute of Management Ahmedabad |
Series/Report no.: | BP0420; |
Abstract: | Rajan Overseas was founded by Rajan Makhija in the year 2014. It was into export of handloom products like rugs, throws, etc. Makhija wanted the company to grow from INR 7.6 crores to 100 crores in the next five years. However, the plan hit a roadblock as one of the largest customer of Makhija wanted him to sign an exclusive contract. Makhija was evaluating various growth options in the light of this new hurdle. The case can be taught in courses on entrepreneurship, internationalization and strategy for SMEs to teach topics related to effectuation and challenges of international business. |
URI: | http://hdl.handle.net/11718/22211 |
Appears in Collections: | Cases and Notes |
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