Please use this identifier to cite or link to this item: http://hdl.handle.net/11718/23521
Full metadata record
DC FieldValueLanguage
dc.contributor.authorPeng, Mike W.-
dc.contributor.authorSharma, Dheeraj-
dc.date.accessioned2021-01-27T06:14:19Z-
dc.date.available2021-01-27T06:14:19Z-
dc.date.issued2017-
dc.identifier.isbn978-8131533130-
dc.identifier.urihttp://hdl.handle.net/11718/23521-
dc.description.abstract4LTR Press, a Cengage Learning product, is a widely acclaimed concept of learning with a simple approach—creating an innovative teaching and learning solution built around today’s learners and teachers. The idea behind bringing out this series of books is to introduce students and teachers in India to an innovative concept in management studies. Since the launch, 4LTR Press has helped more than 1,800,000 college students at over 2,000 schools succeed worldwide. GLOBAL, a 4LTR Press product, takes into account and integrates the inputs from discipline-specific focus groups, conversations, and surveys; and presents the content in a visually-engaging page layout, keeping intact the high-quality content instructors need. It adopts a persuasive visual medium and offers a balanced approach providing an overall business perspective (as opposed to a functional view) grounded in a global environment. The book aims at enjoyable reading and easy attention using comprehensive pedagogical features.en_US
dc.language.isoenen_US
dc.publisherCengage publicationen_US
dc.titleGLOBAL : a South-Asian perspective with coursemateen_US
dc.typeBooken_US
Appears in Collections:Books

Files in This Item:
There are no files associated with this item.


Items in IIMA Institutional Repository are protected by copyright, with all rights reserved, unless otherwise indicated.