Please use this identifier to cite or link to this item: http://hdl.handle.net/11718/24632
Full metadata record
DC FieldValueLanguage
dc.contributor.advisorKaul, Asha-
dc.contributor.authorShinghal, Naman-
dc.contributor.authorTikoo, Siddharth-
dc.date.accessioned2021-11-25T03:52:06Z-
dc.date.available2021-11-25T03:52:06Z-
dc.date.issued2020-
dc.identifier.urihttp://hdl.handle.net/11718/24632-
dc.description.abstractWith the increase in internet connectivity in India, political parties are increasingly turning to new mediums of campaigning like YouTube to further their political narrative. We aim to analyze the electoral campaign communication of the AAP up to three months before the two Delhi Assembly Elections (2015 and 2020) through their YouTube posted video content.en_US
dc.language.isoenen_US
dc.publisherIndian Institute of Management Ahmedabaden_US
dc.subjectPolitical communicationen_US
dc.subjectAAPen_US
dc.subjectDelhien_US
dc.subjectDelhi electionen_US
dc.titleUsing narrative analysis to evaluate the political communication adopted by a leading political outfit (AAP) in the Delhi elections (assembly) in 2015 and 2020en_US
dc.typeStudent Projecten_US
Appears in Collections:Student Projects

Files in This Item:
File Description SizeFormat 
SP_2913.pdf
  Restricted Access
704.17 kBAdobe PDFView/Open Request a copy


Items in IIMA Institutional Repository are protected by copyright, with all rights reserved, unless otherwise indicated.