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http://hdl.handle.net/11718/24714| Title: | Business unit strategy: enterprise solutions group |
| Authors: | Gunturu, Uday Kumar |
| Keywords: | Industry trends;Market analysis;Sales strategy;Organisational structure |
| Issue Date: | 2020 |
| Publisher: | Indian Institute of Management Ahmedabad |
| Abstract: | “Strategy is a commodity; Execution is an art.” Peter Drucker. Every organization has a strategy that can be replicated but its execution is what determines the success or failure of the organization. As Porter (1996, p. 73) notes, “It is harder for a rival to match an array of inter-locked activities than it is merely to initiate a particular sales-force approach, match a process technology, or replicate a set of product features”. Achieving this inter-locking of activities among the inter-dependent sub-systems of an organization should be the goal of an effective strategist. |
| URI: | http://hdl.handle.net/11718/24714 |
| Appears in Collections: | Student Projects |
Files in This Item:
| File | Description | Size | Format | |
|---|---|---|---|---|
| SP_2791.pdf Restricted Access | 800.46 kB | Adobe PDF | View/Open Request a copy |
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