Please use this identifier to cite or link to this item: http://hdl.handle.net/11718/24808
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dc.contributor.advisorVemireddy, Vidya-
dc.contributor.authorRakesh, Abhishek-
dc.contributor.authorV, Nayana D-
dc.date.accessioned2021-11-25T11:21:58Z-
dc.date.available2021-11-25T11:21:58Z-
dc.date.issued2020-
dc.identifier.urihttp://hdl.handle.net/11718/24808-
dc.description.abstractFarmers of India have been instrumental in feeding the rapidly growing population of India. However, we observe that they cannot reap profits from agricultural activities, leading them to a vicious cycle of debts and loans. Moreover, limited end to end connectivity, inadequate storage facility and a supply-demand mismatch has aggravated the situation in addition to their hard-earned margins being withered out by middlemen and agents (Moneylife Digital Team, 2011). Farmers suicide also had been on the rise with recorded numbers of 2997 in just a year 2015 (Mohan, 2016). Inevitably, this has been a contributing factor of India losing around 2000 farmers per day due to shifting away from agricultural activities.en_US
dc.language.isoenen_US
dc.publisherIndian Institute of Management Ahmedabaden_US
dc.subjectNinjacarten_US
dc.subjectDisruptive Business Modelen_US
dc.subjectAgriculture supply chainen_US
dc.titleThe disruptive business model of Ninjacart: a review of current processes and recommendations for the way forwarden_US
dc.typeStudent Projecten_US
Appears in Collections:Student Projects

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