Please use this identifier to cite or link to this item: http://hdl.handle.net/11718/25321
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dc.contributor.authorBasu K.
dc.contributor.authorChandra P.
dc.date.accessioned2022-02-11T10:15:11Z-
dc.date.available2022-02-11T10:15:11Z-
dc.date.issued1996
dc.identifier.citationBasu, K., & Chandra, P. (1996). Market Driven Manufacturing?: A Requirements Analysis. Vikalpa, 21(4). https://doi.org/10.1177/0256090919960401
dc.identifier.issn2560909
dc.identifier.urihttps://www.doi.org/10.1177/0256090919960401
dc.identifier.urihttp://hdl.handle.net/11718/25321-
dc.description.abstractIn this paper, Kunal Basu and Pankaj Chandra develop a framework for market driven manufacturing that identifies market conditions and success requirements for determining the necessary manufacturing focus. These are then mapped on to specific operational practices. Managerial and research implications of the above are presented followed by an illustrative network flow model that plans manufacturing capabilities under different marketing environments. � 1996, � 1996 SAGE Publications.
dc.language.isoen_US
dc.publisherSAGE Publications Ltd
dc.relation.ispartofVikalpa
dc.titleMarket Driven Manufacturing : A Requirements Analysis
dc.typeArticle
dc.rights.licenseCC BY-NC, CC BY
dc.contributor.affiliationFaculty of Management, McGill University, Montreal, Canada
dc.contributor.affiliationIndian Institute of Management, Ahmedabad, India
dc.contributor.institutionauthorBasu, K., Faculty of Management, McGill University, Montreal, Canada
dc.contributor.institutionauthorChandra, P., Indian Institute of Management, Ahmedabad, India
dc.description.scopusid36912673600
dc.description.scopusid7202774489
dc.identifier.doi10.1177/0256090919960401
dc.identifier.endpage16
dc.identifier.startpage3
dc.identifier.issue4
dc.identifier.volume21
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