Please use this identifier to cite or link to this item:
http://hdl.handle.net/11718/25321
Title: | Market Driven Manufacturing : A Requirements Analysis |
Authors: | Basu K. Chandra P. |
Issue Date: | 1996 |
Publisher: | SAGE Publications Ltd |
Citation: | Basu, K., & Chandra, P. (1996). Market Driven Manufacturing?: A Requirements Analysis. Vikalpa, 21(4). https://doi.org/10.1177/0256090919960401 |
Abstract: | In this paper, Kunal Basu and Pankaj Chandra develop a framework for market driven manufacturing that identifies market conditions and success requirements for determining the necessary manufacturing focus. These are then mapped on to specific operational practices. Managerial and research implications of the above are presented followed by an illustrative network flow model that plans manufacturing capabilities under different marketing environments. � 1996, � 1996 SAGE Publications. |
URI: | https://www.doi.org/10.1177/0256090919960401 http://hdl.handle.net/11718/25321 |
ISSN: | 2560909 |
Appears in Collections: | Open Access Journal Articles |
Files in This Item:
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market_driven_manufacturing_1996.pdf | 310.28 kB | Adobe PDF | View/Open |
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