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Issue Date | Title | Author(s) |
---|---|---|
22-Jul-2006 | Taking India to the world | Sahay, Arvind |
23-Jul-2007 | How marketing of films makes duds profitable | Sahay, Arvind |
22-Jul-2006 | How well do celebrity endorsements work | Sahay, Arvind |
23-Jul-2007 | Taking an Indian brand to the world | Sahay, Arvind |
23-Jul-2007 | Consumer marketing with cricket | Sahay, Arvind |
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