Please use this identifier to cite or link to this item: http://hdl.handle.net/11718/25956
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dc.contributor.advisorSharma, Rajat
dc.contributor.authorPardhi, Bhushan Pralhad
dc.contributor.authorPadihari, Vishal Narayan
dc.date.accessioned2022-12-21T06:07:43Z
dc.date.available2022-12-21T06:07:43Z
dc.date.issued2022-08
dc.identifier.urihttp://hdl.handle.net/11718/25956
dc.description.abstract• Market Research to explore the need and expectations from such a Platform from both Auto OEM employees (Solution Providers) and Dealerships (Solution Seekers) • Assessment of Key-Value propositions for Solution providers and Solution Seekers to join the Platform. • Exploring the scope of onboarding Domain Experts and Dealerships from Automotive Industry on a platform. • Creating a community of Automotive Experts and Harmonizing the Experts in a Community format. • Exploring the scope of engagement & retention of Experts through social interactions, gamification, expertise validation, networking opportunities, etc. • Explore the Designing aspects of the Platform concerning Pseudonymity, Disintermediation, Digital marketing strategies, etc. • Strategies for Monetizing the Platform.en_US
dc.language.isoenen_US
dc.publisherIndian Institute of Management Ahmedabaden_US
dc.subjectAutomobile sectoren_US
dc.subjectManufactureren_US
dc.subjectMarket researchen_US
dc.subjectOriginal equipment manufactureren_US
dc.subjectAutomotive Consultingen_US
dc.titleAutomotive consulting - a platform strategyen_US
dc.typeStudent Projecten_US
Appears in Collections:Student Projects

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