Artisans alliance of Jawaja (AAJ)

IIMA Institutional Repository

Please use this identifier to cite or link to this item: http://hdl.handle.net/11718/26163

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DC Field	Value	Language
dc.contributor.advisor	Mathur, Navdeep	-
dc.contributor.author	Mehta, Aayushi Suresh	-
dc.contributor.author	Somani, Simran	-
dc.date.accessioned	2023-03-24T06:05:21Z	-
dc.date.available	2023-03-24T06:05:21Z	-
dc.date.issued	2021-09-07	-
dc.identifier.uri	http://hdl.handle.net/11718/26163	-
dc.description.abstract	The Artists Alliance of Jawaja is a community of leather workers and carpet weavers, based out of Jawaja in Ajmer, Rajasthan. They are craftspeople of international repute, having worked with global brands such as Maiwa of Canada and Tikau of Finland. What they are lacking is a presence in India. The aim of our project was to increase their presence and visibility through exploring existing revenue channels and creating new ones	en_US
dc.language.iso	en	en_US
dc.publisher	Indian Institute of Management Ahmedabad	en_US
dc.subject	Artists alliance	en_US
dc.subject	Artists alliance - Jawaja	en_US
dc.subject	House of furniture	en_US
dc.subject	Covid	en_US
dc.title	Artisans alliance of Jawaja (AAJ)	en_US
dc.type	Student Project	en_US
Appears in Collections:	Student Projects

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