Please use this identifier to cite or link to this item: http://hdl.handle.net/11718/26272
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dc.contributor.advisorSahay, Arvind-
dc.contributor.authorBehera, Dibyajyoti-
dc.contributor.authorGupta, Tanya-
dc.date.accessioned2023-04-02T09:53:38Z-
dc.date.available2023-04-02T09:53:38Z-
dc.date.issued2021-09-07-
dc.identifier.urihttp://hdl.handle.net/11718/26272-
dc.description.abstractIndian customers present a very lucrative market for two-wheelers with its congested traffic conditions lower purchasing power. Despite being the world’s third-largest emitter of greenhouse gases1, the electric vehicle market in Indian is at an early stage where the adoption rate is less than 1%. The segment grew at a CAGR of 16.9% in 2020, reaching the sales figure of 152,000 units, including 24,000 units of high-speed two-wheeler vehicles. The demand has been increasing tremendously with the introduction of new battery technologies2. The country’s major companies selling high-speed EVs are shown in the below chart with their overall market shareen_US
dc.language.isoenen_US
dc.publisherIndian Institute of Management Ahmedabaden_US
dc.subjectElectric vehicleen_US
dc.subjectTwo-Wheeler marketen_US
dc.subjectConsumer purchase behaviouren_US
dc.subjectCoviden_US
dc.subjectCurrent E-Bikes - Indiaen_US
dc.subjectElectric motorcycleen_US
dc.subjectPulsar or Apacheen_US
dc.titleShift in consumer’s value proposition in the post-pandemic period towards the purchase of two-wheelers, specifically performance electric bikes in the same segment as that of pulsar or apacheen_US
dc.typeStudent Projecten_US
Appears in Collections:Student Projects



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